Building purpose within an organisation is about giving people a clear sense of why their work matters. When employees understand how their role contributes to something bigger than profit, motivation and engagement naturally increase.
Purpose aligns teams around shared values, helping guide decision-making, shape culture and create consistency as the business grows. It also strengthens trust, both internally and externally, as customers and partners increasingly choose organisations that stand for something meaningful.
Purpose-driven organisations tend to attract and retain talent more easily, as people want to feel proud of where they work and the impact they create. In uncertain times, a strong sense of purpose provides clarity and resilience, helping teams stay focused and motivated. Ultimately, purpose turns everyday work into something more meaningful, driving long-term performance, loyalty and positive impact.
Finding your Purpose for Good with Jim Hughes
About the Charity we support:
SPUK help people whoever they are and whatever their situation, for example by listening, caring, offering practical help or by referring people to other (specialist) agencies who can help them. They will also provide assistance until emergency services arrive and provide them with a handover that can be important within that situation.
About Jim and the workshop
In 2016, Jim began a journey of self-discovery after realising he'd drifted away from his authentic self and lost joy, motivation and purpose. Despite outward success, running a multi-million-dollar business and enjoying an active social life, he felt stressed, disconnected and unhappy. These achievements were distractions from the truth: He didn’t truly know himself and was trying to be someone he wasn’t. Recognising this, he committed fully to understanding who he was, what he wanted and how he wanted to serve others. The outcome transformed his life. For the past eight years, he has helped others ask and answer the same questions, finding fulfilment, purpose and gratitude through meaningful work.
The workshop
This workshop promotes more intimate and interactive conversations, creating the space for your team to genuinely connect with themselves, each other and their work.
There is a direct link between the bravery of your team, and the impact these workshops create.
What's included:
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Pre event meetings to align delivery
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Jim Hughes as your host
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All Audio visual equipment as needed
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Ice breaker
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Half day workshop on Finding your Purpose
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Event Manager on the day
